04/04/2023 - 04/04/2023
The NSE Centre For Behavioral Science in Finance, Economics, and Marketing (NSE CBS) hosted the first in-person and third annual Behavioral Science in Management (BSIM) Conference on April 04, 2023 and April 05, 2023 at the JSW School of Public Policy, IIMA. This year, the centre received 500+ domestic and international abstract submissions of which 27 oral submissions and 11 poster submissions made it to the final group of presenters. For more information, please visit the links to the schedule, call for papers and brochure mentioned below.
Tracks |
Abstracts Received |
Selected Presentations |
Selected Posters |
Marketing |
174 |
8 |
2 |
OB / HR |
108 |
8 |
3 |
Economics |
98 |
6 |
3 |
Finance |
97 |
5 |
3 |
Others* |
28 |
- |
- |
Total |
505 |
27 |
11 |
* Others includes abstracts that were not relevant to the theme of the conference. |
From gaining insights into the use of behavioral economics to shape public policy to applications in neuroscience for projecting consumer behavior—the conference explored a range of domestic and international behavioral science studies and applications from an array of fields including but not limited to finance, economics, marketing, consumer behavior, organizational behavior, and human resources.
The key objective of the centre’s annual conference is to create a space that enables researchers, regulators, policymakers, and practitioners to hold discussions and gain valuable behavioral insights from the perspective of these individual fields. The first in-person edition of the conference features presentations and discussions by leading management experts in academia and industry.
BSIM 2023: CONFERENCE WINNERS |
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No. |
Track |
Abstract Title |
Authors |
Position |
Award |
1 |
Marketing |
Not Left to Right, I will Follow the Order/ What is absent governs the order: The reference priming effect in arrangements |
Abhishek Kumar Jha, Doctoral Scholar, IIM Indore |
First Prize |
INR 75,000 |
2 |
Economics |
On the Role of Nudges in Reducing Exponential Growth Bias and Increasing Safety Compliance in COVID Times |
Ritwik Banerjee, IIM Bangalore |
First Prize |
INR 75,000 |
3 |
OB & HR |
Experimental Investigation of Manipulation and Moral Disengagement: The Game of Cheating |
Kedar Thakur, XLRI Jamshedpur |
Second Prize |
INR 75,000 |
4 |
Marketing |
Are Gifts a Delight or a Cost? Impact of Donor Motivations on Preference for Gifts |
Sai Siddharth V.K , Ph.D. Candidate in Marketing, IIM Ahmedabad |
Second Prize |
INR 75,000 |
The two-day in-person event saw 07+ speakers from diverse backgrounds hold discussions on retail investor behavior evolution during and after the pandemic, consumer emotions & decision making: implications for customer centricity, AR/VR/MR, Brain Machine Interface Systems, EEG and Eye Tracking Modalities etc.
SPEAKERS: BSIM 2023 |
|
Inaugural Ceremony |
|
Founder, Matter Motor Works |
|
Director, IIMA |
|
Chair, NSE Centre for Behavioral Science (CBS) & Professor, Marketing & International Business, IIM Ahmedabad |
|
Workshop Speakers |
|
Professor and Director of Research, Infocomm Technology, Singapore Institute of Technology |
|
Associate Professor, Indian Institute of Science, Bengaluru |
|
Panel Discussion 01: Retail Investor Behavior Evolution During and After the Pandemic: Implications for Financial Markets in India |
|
Chief Economist, National Stock Exchange of India |
|
Associate Professor, Finance and Accounting Area, IIMA |
|
Chair, NSE Centre for Behavioral Science (CBS) & Professor, Marketing & International Business, IIM Ahmedabad |
|
Panel Discussion 02: Consumer Emotions & Decision Making: Implications for Customer Centricity |
|
Head, Corporate Brand & Marketing Strategy, Tata Sons |
|
Associate Professor, IIT-Gandhinagar |
|
Group Chief Executive Officer, MullenLowe Lintas Group, India |
|
Chair, NSE Centre for Behavioral Science (CBS) & Professor, Marketing & International Business, IIM Ahmedabad |