Empowering Leaders to Inspire, Influence, and Drive Change Through Storytelling

In today’s fast-paced and complex world, storytelling has become an indispensable skill for leaders. It is no longer just an art—it’s a strategic tool that helps leaders inspire, influence, and create lasting change. This storytelling course for leaders at IIM Ahmedabad is designed to equip senior executives and business leaders with storytelling skills to amplify their leadership impact.

Storytelling has always been at the core of human connection. It shapes our perceptions, builds communities, and communicates values. In leadership, storytelling is a powerful way to influence, inspire, and guide teams toward shared goals. The Storytelling for Leaders training programme at IIMA emphasizes a workshop-style approach, blending theoretical insights with hands-on experiences to help leaders harness storytelling techniques for strategic outcomes.

Programme Overview and Key Learnings

The Leadership Storytelling Programme explores the transformative role of stories in leadership. Participants will delve into:

• Why Stories Matter: Understand how storytelling shapes social realities, constructs perspectives, and drives decision-making.
• Mastering Storytelling Techniques: Learn about structures, archetypes, and tools used by master storytellers to craft compelling narratives.
• Customizing Stories for Impact: Adapt and tailor stories for various leadership contexts—presentations, speeches, meetings, and persuasive communication.
• Finding and Narrating Your Story: Identify personal stories, structure them effectively, and breathe life into them using public speaking principles.

By the end of the course, participants will have a storytelling toolkit for leaders that enables them to connect emotionally with their audience, foster engagement, and drive actionable results.

Pedagogical Methods

The Strategic Storytelling Course combines:

• Video-based learning
• Experiential exercises
• Role-play simulations

These methods ensure that participants not only learn but also practice and internalize storytelling techniques for leadership.

Why Choose IIMA?

IIM Ahmedabad is globally renowned for its excellence in leadership development. This programme offers:

• Insights from seasoned IIMA faculty members
• A globally relevant curriculum
• Hands-on training to apply storytelling techniques for leaders in real-world scenarios

By choosing this Storytelling for Leaders programme, participants gain unparalleled expertise to lead with confidence and impact.

Participants’ Profile

This programme is ideal for:

• Senior executives, business leaders, and entrepreneurs
• Government officials and non-profit leaders
• Decision-makers responsible for strategy and execution

The Storytelling Workshop for Executives is designed for anyone seeking to enhance their leadership through impactful storytelling. 

Programme Faculty

Under the expert guidance of Prof. Vaibhavi Kulkarni, a leader in communication and storytelling, this programme ensures participants master the art of storytelling for leadership excellence.

Enroll now in the Unpacking the Storytelling Toolkit for Leaders programme at IIM Ahmedabad. Experience the power of business storytelling for leaders and take your leadership journey to the next level.