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3846 items in total found

Journal Articles | 2025

A novel model using ML techniques for clinical trial design and expedited patient onboarding process

Abhirvey Iyer, Sundaravalli Narayanaswami

In this paper, we present novel research that leverages machine learning (ML) models and techniques to automate the outcome prediction of clinical trials. Our study is motivated to combine two crucial aspects, namely, the streamlined selection process of the site of action for a new drug and the optimization of patient enrolment in clinical trials. This unique combination provides an end-to-end solution to proceed with Phase 1 of clinical trials, effectively addressing the limitations that can impede the success of the trial process. By improving the target site selection process, the probability of successful completion of clinical trials increases with minimum system time and spent resources1 of pharmaceutical companies and researchers, in addition to ensuring the improved safety of patients enrolled in the trials. The model presented in this paper not only enhances the site selection process but also aims to streamline the patient enrolment process, directly targeting the challenges associated with low accrual rates and enrolment inefficiency reported in global statistical analyses of terminated trials within clinical trials databases.2 The empirical results derived from our model are presented, demonstrating its efficacy in addressing these critical issues and providing a comprehensive solution for enhancing the efficiency and success rates of clinical trials.

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Journal Articles | 2025

Assessing the effect of mindful consumption towards residents’ well-being with the mediation of brand loyalty and self-brand connection in tourism

Jaspreet Kaur,Ruchika Sharma, Shikha Sharma, Subhadip Roy

Mindful consumption’ in tourism services helps to create a positive experience for the consumer by enabling the latter to effectively utilise the resources available at the tourist destination. While numerous studies have explored the idea of mindful consumption, most of them have largely examined the overarching concepts. In contrast, this study focuses on evaluating the effect of mindful consumption in the tourism sector on the residents’ well-being of the tourist destination using Stimulus-Organism-Response (SOR) Theory. A mixed method was used to evaluate the impact of the antecedents of mindful consumption on residents’ well-being of the tourist destination. A qualitative and quantitative study was also conducted to test the proposed conceptual model. The study extends the SOR Theory with new and novel constructs in the context of tourism. It also lists managerial implications for travel agents and providers of tourism services to attract consumers endowed with a high environmentally sustainable attitude and self-consciousness.

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Working Papers | 2025

India’s Gold Trade: Recommendations for the Path Forward in 2025

Sundaravalli Narayanaswami

This paper examines India’s gold trade dynamics in the context of expectations of a rise in customs duty rates in the Union Budget 2025-26. The persistent demand for physical gold in India, which has remained inelastic over time, is largely met through imports due to limited domestic sources. The Government of India has attempted to regulate gold imports through customs duty adjustments, but our findings reveal that such measures have limited long-term effectiveness. Instead, higher rates encourage imports which utilise multi-duty structures. We argue for a structural shift in policy, including eliminating duty differential for all gold-based commodities, fostering strategic mining partnerships with resource-rich nations, and introducing short-term tax amnesty schemes to monetize household gold holdings. Furthermore, our analysis emphasizes the need to complement import management strategies with efforts to enhance exports, particularly in the gems and jewellery sector, which faces significant structural challenges.

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Journal Articles | 2025

Understanding the medical education experiences of low-income students through a Maslow’s Hierarchy of Needs Lens: An exploratory qualitative study

Hyacinth R. C. Mason, Alexis Webber, Tasha R. Wyatt, Devasmita Chakraverty, Regina G. Russell, Catherine Havemann, Dowin Boatright, Huma Farid, Stephanie Moss, Mytien Nguyen

Diversity in the physician workforce is critical for quality patient care. Students from low-income backgrounds represent an increasing proportion of medical school matriculants, yet little research has addressed their medical school experiences.

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Journal Articles | 2025

Limits of ethical leadership and the role of ethics-oriented HRM system in managing Machiavellians

Promila Agarwal, Arup Varma

The current study investigates the significance of ethics-oriented HRM systems (EHRMS) and ethical leadership in addressing the unethical behavior of Machiavellians in professional services firms.

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Journal Articles | 2025

Trade disruptions and reshoring

Anindya S. Chakrabarti, Kanika Mahajan, Shekhar Tomar

Firms are increasingly concerned about the resilience of their sales and sourcing decisions. Using administrative data, we show that a temporary disruption in trade due to state border closures in India led to a persistent trade collapse within the country—interstate trade relative to intrastate remains five percent lower even six months after all restrictions were lifted. Reshoring explains this phenomenon as plants more dependent on interstate sales (input-sourcing) shift from inter- to intrastate sales (input-sourcing). State borders rather than distance are salient in explaining the observed substitution. We propose a novel product-level measure that determines the extent of reshoring.

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Journal Articles | 2025

Understanding the nexus between community engagement, and sustainable development goals in the context of renewable energy off-grid projects

Alka Rai, Sunil Maheshwari

Taking instances from extant findings from the literature, the study aims to examine the community perception toward renewable energy (RE) off-grid (mini-grid/microgrid) intervention, the underlying rationales for engagement of communities in RE off-grid projects, the different alternatives/models to engage communities in various phases of RE off-grid project deployment.

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Journal Articles | 2024

Silencing quiet quitting: Crafting a symphony of high-performance work systems and psychological conditions

Promila Agarwal, Prabhjot Kaur, Pawan Budhwar

A key question in the literature is how human resource management (HRM) practices influence quiet quitting (QQ), emphasizing the need for a more nuanced theoretical framework to explain its antecedents. This research applies the conservation of resources (COR) theory to delve into how high-performance work systems (HPWSs) influence QQ through psychological conditions (i.e., psychological meaningfulness and availability). Based on a sample of 422 participants, the study reveals that HPWSs, psychological meaningfulness, and psychological availability each have a negative relationship with QQ. In addition, psychological meaningfulness and availability serve as mediating pathways through which HPWSs can mitigate QQ. The findings pave the way for further research on effective interventions and management practices that can create more fulfilling and productive work environments.

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Journal Articles | 2024

Addressing grand challenges through the bottom-up marketing approach: Lessons from subsistence marketplaces and marketplace literacy

Madhu Viswanathan, Arun Srikumar, Srinivas Sridharan, Gaurav R. Sinha

We present a bottom-up marketing approach as a pathway to addressing the grand challenge of poverty and inequality for the marketing discipline. We derive this approach from the research stream on radically different contexts of subsistence marketplaces. Research on subsistence marketplaces has typically explored micro-level phenomena but also traversed upward and explained aggregate phenomena at higher levels. We present a conceptual framework to encapsulate general and granular elements of the bottom-up marketing approach. Study 1 demonstrates general elements of the framework through a retrospective examination of the global diffusion of a marketplace literacy program. Study 2 demonstrates the more granular elements of the framework through a qualitative analysis of five case studies of social enterprise start-ups. Though presenting a complementary counter-perspective to conventional thinking, we embed the process of interweaving the bottom-up with the macro level to present an actionable approach. We conclude with insights for marketing research and practice.

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Books | 2024

Smart analytics to drive business decisions

Arindam Banerjee, Tanushri Banerjee

KBI Publishers

IIMA