09/04/2021 - 10/04/2021
The NSE Centre for Behavioral Science held its first ever Behavioral Science in Management Conference on April 09, 2021 and April 10, 2021. The event was inaugurated by Chief Guests, Mr. Ravi Varanasi, Chief Business Development Officer, National Stock Exchange of India Ltd. and Mr. Harish Bhat, Brand Custodian, Tata Sons along with Prof. Errol D’Souza, former Director at IIMA and Prof. Arvind Sahay, Chairperson, NSE Centre for Behavioral Science.
The two-day online event saw 15+ speakers from diverse backgrounds hold varied discussions on Behavioural and Neuroscience in Marketing, Innovation and Technology in Behavioral Science Impacting OB and HR, Impact on Customer Behavior through Mobility in Technology, Behavioral Science in making of Public Policy and Market Cycles and Investors’ Behaviour. Of over 200+ submissions, 14 paper presentations made it to the conference.
For more details on the conference, please click here to learn more.
SPEAKERS: BSIM 2021 |
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Panel Discussion 01: Innovation and Technology in Behavioral Science Impacting OB and HR |
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Cofounder and CEO, TurboHire.co |
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Assistant Professor of Human Resource Management, IIMA |
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Professor, Information Systems, IIMA |
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Panel Discussion 02: Impact of Mobility in Technology on Customer Behavior |
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Researcher, Academician, Author & Independent Director on Several Indian Blue-Chip Boards |
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Brand & Communication Strategist & Visiting Faculty, IIMA |
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MD and CEO, Godrej Consumer Products & Author of 'The CEO Factory' |
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CEO, Lakme Lever |
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Panel Discussion 03: Behavior and Neuroscience in Marketing |
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Associate Professor in Marketing |
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Brand Custodian, Tata Sons |
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Chief Operating Officer and Co-founder of Matter Motor Works |
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Professor of Marketing & International Business, IIMA |
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Panel Discussion 04: Behavioral Science in making of Public Policy |
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Director Research, Brookings Institution India Center |
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Associate Professor, Economics, IIMA |
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Panel Discussion 05: Market Cycles and Investor Behaviour |
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MD & CEO, Edelweiss AMC |
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Associate Professor of Finance and Accounting |
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Chief Economist, National Stock Exchange, India |
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Head of Third Party Distribution (Middle East and Africa), Amundi, Dubai |
BSIM 2021: PAPER PRESENTATIONS |
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No. |
Title of Paper Presentation |
Author |
Affiliation |
1 |
Cognitive Flexibility Strategies Enhance Work Engagement and Individual Innovativeness: An Interventional Study |
Anuja Sathe |
SNDT University |
2 |
Does the Grateful Emotion Satisfice? |
Dr. Bala Subramanian R |
Xavier University, Bhubaneswar |
3 |
The Effect of Organizational Performance on the Investment Decision Making of Investors |
Dr. Susmita Parija |
Institute of Management & Information Science, Bhubaneswar (IMIS), Bhubaneswar |
4 |
Enhancement of Emotional Intelligence of Employees to Mitigate Employee Alienation in Indian Higher Education Institutions |
Nisha Francis |
M S Ramaiah University of Applied Sciences, Bengaluru |
5 |
How Positive Behavior of Key Stakeholders Contributes in Delivering Business Value in Agile Software Development Environments? |
Dr.Harbir Singh |
Birla Institute of Management Technology, Greater Noida |
6 |
Role of Culture in Hiring Decisions in Organizations |
Vinitha Nair |
Narsee Monjee Institute of Management Studies |
7 |
Fear of Missing out (FOMO) Guerrilla Marketing Strategy: A Case Study of Ed-tech Platform WhiteHat Jr. |
Khushi Mishra |
Symbiosis International, Pune |
8 |
Contemporary Trends in Communication for the Financial Services Marketing |
A.Ramesh |
Vignana Jyothi Institute of Management, Hyderabad |
9 |
Examining the Role of Consumer Hope in the Context of Relationship Marketing in Financial Services with Reference to Digital Payment App |
Dr. Rahul Khandelwal |
Institute of Management Studies Career Development & Research |
10 |
Tax Evasion and Altruism |
Rounak Sil |
Centre for Development Studies (CDS), Trivandrum |
11 |
From the Central Bank to the Monetary Policy Committee: Has the Communication Effectiveness Improved? |
Suresh Udhavdas Chandnani |
S.P. Jain Institute of Management & Research (SPJIMR), Mumbai |
12 |
Impact of Covid-19 on Financial Planning: A Comparison Between Males & Females |
Bhavna Sharma |
JIMS Engineering Management Technical Campus, Greater Noida |
13 |
Effect of Herding & Over Confidence in Sustainable Financial Markets |
Dr. Ruchi Arora |
New Delhi Institute of Management |
14 |
Effect of Price Ranges on Individual and Institutional Ownership? |
Harsimran Sandhu |
IIM Indore |
Inaugural and panel discussions
BSIM 2021 by NSE Centre for Behavioral Science at IIMA (Inaugural)
BSIM 2021 by NSE Centre for Behavioral Science at IIMA (Session 1)
BSIM 2021 by NSE Centre for Behavioral Science at IIMA (Session 2)
BSIM 2021 by NSE Centre for Behavioral Science at IIMA (Session 3)
BSIM 2021 by NSE Centre for Behavioral Science at IIMA (Session 4)
BSIM 2021 by NSE Centre for Behavioral Science at IIMA (Session 5)