Present work explores the development of new products among telecom start-ups in India. This paper weaves together threads of literature including innovation, bricolage, learning and knowledge acquisition and technological capability. We employ a qualitative research method and works through the data collected from seven independent start-ups. Our work proposes a process model for the evolution of technological capability as a result of complex interplay between existing knowledge, bricolage, new knowledge acquisition, and combinative capabilities. Paper further identifies gap focused learning and market focused learning as the two dominant learning mechanisms and also develops a conceptualization for studying architecture among the telecom related firms.
Keywords: New product development; Bricolage; Learning; Technological capability.